Brazen Fundraising

AI coaching & skills — for fundraisers

You're the one they expect to figure AI out.

No budget for a consultant. No IT department. Just you, a donor list, and the quiet assumption that you'll somehow have this handled. This is where you get the skills — and a coach who's actually done it.

Book a call with Emily One-on-one. Built around your real work, not a generic webinar.

Everyone's talking about AI. Nobody showed you how to actually use it on a Tuesday.

You don't need another think-piece about the future of the sector. You need to know what to type, what to trust, what to keep your donors' names out of — and how to make the tools save you real hours, not create new ones.

Why learn it from Emily

She teaches this — and helps write the rules.

Emily Bocking has spent 20 years raising money for Canadian nonprofits — CARE Canada, two universities, senior consulting at KCI. She's taught fundraisers to build their own chatbot (2025) and to put AI agents, automations, and assistants to work (2026), and she sits on two of the Digital Governance Standards Institute's (DGSI) committees writing Canada's national standards — nonprofit digital capability, and the ethical use of AI. She's not selling you software. She's teaching you to use the tools well — and safely — on the work you already do.

20 years
raising money inside Canadian nonprofits, $750K to $180M campaigns
Teaches it
taught fundraisers to build a chatbot (May 2025) and to use AI agents, automations & assistants (April 2026)
On two DGSI committees
Emily helps write Canada's national standards for nonprofit digital capability and the ethical use of AI.

Where to start

Start with a session. Go deeper if you want to.

Start here

AI Strategy Session

Ninety minutes, one-on-one. Bring your actual work — the prospect research, the appeals, the reporting that eats your Fridays. We find where AI saves you the most, safely.

  • A live working session on your real tasks, not slides
  • The tools worth your time — and the ones to skip
  • What's safe to put in, and what never touches a free tool
  • A one-page plan you can use Monday
$500

If you don't leave with a plan you'd actually use, you don't pay.

Book the session — $500
Go deeper

Coaching & AI Skills

When one session isn't enough — when you want it built into how you work and want to actually own the skill. Two ways, scoped to you.

  • Ongoing coaching — we build AI into your real workflow over a few months, until it's second nature
  • Build your own GPT — your own custom assistant for prospect research, thank-yous, grant drafts — trained on how you work
  • Paced to your week, in plain language, no jargon
  • The skills stay with you — there's no tool to keep paying for
Scoped to you

Tell Emily what you're trying to get out from under. She'll tell you straight if coaching is the right fit.

Book a call to scope it

What changes

The point isn't to use AI. It's to get your evenings back.

The fundraisers who get this right don't talk about AI much. They just have more time for the part of the job that matters — the donor in front of them. The drafting is faster. The research is done before the meeting. The reporting stops stealing the weekend. That's the whole goal: less screen, more relationship.

AI should give you back time for the work only a human can do. If it doesn't, we're using it wrong.

No pitch, no slides

Book a call with Emily.

Free, on Zoom, directly on Emily's calendar. Bring the thing you're stuck on. If she's not the right help, she'll say so in the first ten minutes.

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Run a whole team, not just your own desk?

If the question is bigger than your own workflow — if it's "what's our policy" and "what do we tell the board" — that's the Nonprofit AI Policy Kit.

See the AI Policy Kit